RHB Bank: Much More Than Just Credit Cards & Loans
To this point, RHB Bank is one of the main players in the Malaysian finance and banking sector. Attempting to grow the horizon within South East Asia, they’ve already laid their foundation in countries including Brunei, Hong Kong, Indonesia, Laos, and Singapore. In guaranteeing that the business is scalable, RHB came out with a wide variety of Islamic banking services to companies and individuals for personal and commercial needs.
The creation of savings or current accounts by individuals and enterprises is undoubtedly vital. To attract smart consumers, RHB has offered a competitive interest rate customers can take advantage of by simply depositing money in their respective accounts. As they provide traditional transaction facility through ATM and CDM, the Bank had also launched RHB Now, their online banking services to increase efficiency.
As the Bank sees the change of trend from the old purchasing method using cash to online purchases, they discovered that there’s an elevating demand from customers for credit cards. Based on information from an analysis conducted that indicates the public’s increasing worldwide recognition towards the online purchase, it is undisputed that offering credit card solutions has become the main strategy RHB Bank needs to be pushing forward-and they did just that.
Additionally, as RHB sees the critical need to formulate a good sense of balance between demand and supply, the company has developed a credit card scheme that provides extra benefits to the cardholders which really can be enjoyed given that they use it for either offline or online transactions.
Despite that, RHB Bank understands the reality that promoting credit cards and savings accounts typically are not enough. Presently, acquiring assets like cars and houses will require almost all people to apply for a good loan scheme. Thus, RHB has reformulated its loan structure to give the lowest interest rate possible for many different types of loans. Plus, insurance services, unit trust, and also the financial investment can also be made.
For companies, RHB Bank offers incomparable banking solutions. Application for commercial loans and corporate and investment banking are some of the various kinds of services offered. For interested partners, the could also subscribe to the Bank’s asset management services.
Small-medium enterprises are some of those who can take advantage of the most benefits. They are welcomed to obtain loans should capital injection is necessary while they scale their businesses. Also, RHB Bank even provides retails solutions to the relevant customers, particularly those in e-commerce businesses.
Nonetheless, the need for Islamic banking facilities has never been overlooked, specifically when there’s popular demand for Shariah-compliant products or services in the Malaysian market. Hence, the Bank makes sure that solutions that adhere to the Shariah requirement, which include Islamic wealth management services, Islamic treasury, corporate banking, as well as unit trust are made available.
The Bank’s annual brand value grew at the rate of 24% in 2016, and all this makes certain that they’re in the top five leagues in Malaysia. For the exact purpose to always maintain a similar rate of growth across the next several years, RHB Bank will be deployed far more aggressive campaigns and tactics for the consumers such as Islamic banking.